Listen On: 
Rich Ratcliff, OpinionRoute’s Chief Trust Officer (CTrO), joins host Terence McCarron this month.
It’s vital the MRX industry always focuses on building and maintaining trust from brands and consumers alike. It’s why we believe every MRX leadership team needs a “Trust Officer”. Rich and Terence discuss what the Trust role covers, why he feels personally connected to the purpose of his role, and how we can also be a more welcoming industry from younger talent.
