Blog
Part 2: Survey Tools and how they cater to different buyersThis is the original category of “DIY Research” technology in online surveys. By now, this is a very mature market and is starting to see a variety of mergers and acquisitions. One of the ways these platforms differentiate is by...
Data Quality (5-Topic Series)
Topic 5: Executive SummaryThis is part 5 of the "What is Data Quality?" series. Click here to read part 4: https://www.opinionroute.com/blog/topic-4-professional-experience/ To Recap, it’s no longer sufficient for Market Researchers to just rely on sample partners for their Data Quality strategy. The philosophy...